The Better Career

[ Project Year: 2019 ]

When Toyin Johnson came to us, she had this bold vision: to help immigrant professionals find more satisfaction and success in their careers. She was tired of Doctors from other countries settling in Canada as taxi drivers and wanted to create a business that empowered them to unlock their potential and achieve their dreams even in a foreign land.

She shared her vision and we got to work in helping her transform her idea into a compelling brand — The Better Career, enabling immigrant job seekers secure dignified roles that align with their skills for career fulfillment and growth in the Canadian economy. From brand strategy to brand identity development and web design, we brought Toyin Johnson’s dream to life.